There are arguments on whether or not using a Facebook business or personal account are better. Often people ask, “Can you use both a business and personal Facebook account for your business?” There are advantages and drawbacks of each.
A less significant but important drawback of having both a personal page used for business and a business page is that you need to have double the content. Creating and publishing content can be time consuming and expensive.
That content cannot be automatically duplicated on both pages. I learned this the hard way. My business page was automatically posting to my personal wall. Those who were friends and liked my business page were getting the same content twice.
This resulted in a lot of people unliking my business page because they wanted to continue getting my personal information.
However, if you are running both pages for business it is important that you are doing it in the most productive way. Treat them as separate pages. They are in fact different pages with different purposes and etiquette rules.
Your personal page is your personal page. So go ahead and keep posting junior’s recital videos. And occasionally reference the business page from your personal page. And put up lots and lots of content on both.
